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Loft Film Fest 2014 – 30 Sec Promo Bumper from Jason Willis on Vimeo.

Loft Film Fest 2014 – Animated Promo
My first animated promo for the Loft, this was created in Cinema 4D (as well as Illustrator, After Effects, Final Cut, Photoshop) and based on the original poster art done by by Matt McCoy.

The ad ran in the three Loft theatres, and (with a slightly altered edit) was aired on television to promote the event.

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