School of Five – Promotional Video
Comic book centric promo video for Yoe Studio/ Lifebuoy Soap spotlighting their “School of Five” handwashing program, created for the 2014 San Diego Comic-Con International.
Each year, more than 2 million children don’t live to see their 5th birthday because of diarrhea and pneumonia. Many of these deaths can be prevented through the simple habit of regular handwashing with soap,and Lifebuoy wants to change the hygiene practices of one billion people in Asia, Africa and Latin America by promoting handwashing with soap.
Narration by Jackie Alpers | Characters created by Yoe Studio | Footage courtesy Lifebuoy